
Case Studies – Sydney Dragway
Streamlining Event Entrance Processes to Enhance the Customer Journey
With a desire to deliver a better customer experience for patrons visiting Sydney Dragway, the facility upgraded their main entrance for large scale events.ย
Sydney Dragway, a motorsport venue located in Eastern Creek, New South Wales, is home to some of the states largest and most popular motor sporting events and has been named one of the best motorsporting facilities in the country. The multi-million dollar purpose built facility, which has been in operation since 2004, was been specifically designed to handle large-scale motorsport and outdoor events.